This commercial was shot in one take, Isaiah had to do it 80+ times so that all of these props would work like the sweater falling on his shoulders at that precise moment. There's another video that is really cool, the OK! Go guys at it again, this time using the Rube Goldberg machine
Finally, the Kindle commercial using stop action
I think people are fascinated with what could be done in the real tangible world without computer graphics. It's kind of like ditching your legos for a remote controlled car and then going back to your legos. It was computer graphic overload for awhile. These videos are amazing and I hope you enjoy them!
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